ABP Gamechanger: Ensuring success throughout the supply chain

*ABP Blade is now ABP Gamechanger! Learn more about the program here.

Favourite AgriWebb feature? Easy data sharing across multiple farms! “One of the things I love most is when my colleagues get excited about AgriWebb because they can see their farmers’ data and they can manage their customer-aligned schemes. Lifetime farm reports, for example, are really useful. I also really enjoy seeing farmers looking at the insights, the weight insights particularly, where you can estimate when cattle are coming to finish. It’s really useful to have that forward view. Now that we’ve got AgriWebb implemented on our farms and in our office, we can join our data from start to finish.”

Why AgriWebb?  “Before AgriWebb, data was in all sorts of places and of really mixed quality. Now that we’ve got AgriWebb in place on our farms, it’s a really exciting opportunity to not only improve visibility of data, but also because AgriWebb is such a user friendly tool, it improves the quality of data that farmers are entering into it. So we’re getting more reliable data. We’re getting it more frequently and much more easily. And the vision is that we can help grow this partnership with AgriWebb so that we’re working with as many farms as possible to access that data, and to empower farmers and improve the supply chain.”

How does AgriWebb help the farmers who are part of ABP Blade?  By partnering with AgriWebb, we’ve given our farmers tools as part of the integrated supply chain to make sure that they’re continuously improving their business and delivering high quality red meat. Having AgriWebb on-farm helps them to understand their farming business on a day-to-day basis, but also from a bigger picture. It will help them to plan, to get a forward view, and to make strategic decisions about their business.